SsangYong has appointed Steve Graham as dealer commercial manager for Scotland and the North of England.
Graham has worked for several brands in the UK, including Seat, Jeep, Honda, Mitsubishi and MG.
He specialises in sales prospecting, sales strategies, and product management and heads up the newly expanded fifth sales region for SsangYong Motors UK.
Graham said: “We have great dealer partners who have enjoyed strong growth in recent years, with a fantastic existing and future product line-up there is an opportunity to grow further in the coming years.
“I’m looking forward to supporting our dealer partners to increase their brand presence in Scotland and the North of England to grow sales, profitability, and overall performance at an exciting time for the brand.”
Clive Messenger, SsangYong Motor UK’s sales director, said Graham’s appointment would help support the brand’s expanding UK network.
He added: “His experience in the industry and detailed knowledge of the local markets combined with his passion for customer satisfaction will allow him to build a great relationship with our dealer partners.
“We congratulate him on his new role and wish him the best of luck.”