Ola recently announced a discount on its flagship S1 Pro e-scooter, which has dropped its price to Rs 1.25 lakh.
We take a look at how the major players in the electric two-wheeler market have performed in the last month of FY23.
All sales numbers are from the government’s VAHAN portal as of April 6, 2023.
Ola Electric: 21,308 units
Ola continues to lead the market for the seventh straight month, registering 21,308 units in March 2023, which is a significant increase over its figure for the previous month. This is also the first time Ola has breached the 20,000-unit mark in a single month. However, the company claims that they’ve sold over 27,000 units of the S1 e-scooter range, but hasn’t given us an exact number.
TVS: 15,364 units
There’s quite a big gap between Ola and the next best performer on the list, TVS, with its iQube e-scooter range. However, TVS has improved upon its numbers for Feb 2023 (12,573 units) and its flagship iQube ST is set to go on sale quite soon.
Ather Energy: 12,081 units
Ather Energy keeps building on its sales figures month-on-month and has bettered its February 2023 sales numbers (10,013 units) . While the company claims it has sold 11,354 units in March 2023, the VAHAN portal shows 12,081 registrations.
Ampere: 9,336 units
Ampere, a subsidiary of Greaves has made quite a step up in its March 2023 numbers from the 5,000-odd units it sold in February this year. Its new Primus e-scooter is its first truly in-house offering and you can read our review here.
Hero Electric: 6,656 units
While Hero Electric bettered its February 2023 numbers (5,861 units), these are nowhere close to the five-digit figures the erstwhile market leader used to average just a few months ago. With its FAME-II subsidy being axed, the company’s numbers have taken a sharp hit.
Okinawa Autotech: 4,508 units
Similar to Hero Electric, Okinawa Autotech also had its FAME-II subsidy revoked, which has led to a decline in sales. The manufacturer managed 4,508 registrations in March, which is up from the 3,842 units it sold in February 2023.
Chetak Technology Ltd.: 2,342 units
Bajaj sold a total of 2,342 units of its Chetak electric scooter in March 2023, down from its February figure of 1,314 units. The company recently slashed prices, increased the range and launched a new variant of the Chetak, which should boost the e-scooter’s sales in the coming months. The Chakan-based manufactureris also in the process of setting up dedicated showrooms for the Chetak.