The Tata-owned luxury brand reported retail sales of 4,436 units in the financial year ending March 31, 2024.
JLR India, the wholly owned subsidiary of Tata Motors Limited, reported retail sales of 4,436 units, a year-on-year growth of 81 percent for the full year ended March 31, 2024. The company said the number represents one of the best performances in the Indian market since its launch here in 2009. It is also its highest sales in the last five years.
- Range Rover, Defender sales up 160 percent and 120 percent, respectively
- JLR India sales in January-March 2024 was 854 units
- JLR’s pre-owned business grew by 28 percent year-on-year
Range Rover and Defender retail sales continued to grow with year-on-year increases of 160 percent and 120 percent, respectively. The recently launched 2024 Model Year Discovery Sport and Range Rover Evoque grew by 50 percent and 55 percent year-on-year, respectively.
Total retail sales for the fourth quarter were 854 units, up 43 percent year-on-year. “During the past year, JLR India has achieved a series of retail sales records, resulting in a strong full year position for the year ended March 31, 2024. We remain confident in our strategy and vision for the years to come,” Rajan Amba, managing director, JLR India, said.
He added that the positive gains the company has made in the last year across product segments, but particularly the Range Rover and Defender brands, reflect the growing demand for high-quality premium luxury vehicles in India. “We remain committed to our discerning clientele as we continue to create the world’s most desirable luxury vehicles,” he said.
JLR’s certified pre-owned business grew by 28 percent year-on-year compared with the same period last year, reflecting the growing demand and equity of JLR brands in India.
JLR’s Reimagine strategy is delivering a sustainability-rich vision of modern luxury by design. “We are transforming our business to become carbon net zero across our supply chain, products, and operations by 2039. We have set a roadmap to reduce emissions across our own operations and value chains by 2030 through approved, science-based targets,” the company said.
Electrification is central to this strategy and before the end of the decade Range Rover, Discovery, and Defender collections are expected to have a pure electric model, while Jaguar will be entirely electric.
The JLR retailer network is spread across 21 cities in India, through 25 authorised outlets.
Also see:
Defender, Range Rover line-up largest sellers for JLR in India
Land Rover Defender Octa to debut later this year
Range Rover Sport EV to be unveiled this year