Ferrari Purosangue SUV teased by carmaker on Instagram

Ferrari’s first SUV will have a front mid-engined layout and have a completely new interior design philosophy.

Ferrari is preparing to enter the performance SUV ring in 2022 and has previewed the Purosangue’s design in an image posted on Instagram. The image, which has been brightened by our sister publication Autocar UK, shows the new car’s front end in classic Ferrari Rosso Corsa, with a raised bonnet, sleek lights and wide air intakes. 

  • Ferrari to reveal the SUV in full later this year
  • Can accommodate V6, V8 and V12 engines
  • Could also have the SF90’s electrified V8 engine option

A series of images of Purosangue had leaked last month on Instagram – supposedly from a private facility – showing its front and rear. Ferrari refused to comment at the time, and it remains unclear where the images were originally posted.

Keeping a low profile

Ferrari is clearly banking on the mystery of the SUV, as the caption accompanying the post reads: “You’ve heard the rumours… and we’re delighted to confirm they’re true (some of them). All will be revealed later this year.” 

Short overhangs and a long, low bonnet are among its other defining characteristics, hinting at a maintained focus on big power and keen handling for Maranello’s first SUV.

Importantly, the low leading edge of the bonnet hints at an engine that has been pushed further back into the chassis for improved weight distribution, in a front mid-engined set-up reminiscent of the lower-slung 812 Superfast grand tourer.

The SUV, known internally as the 175, is one of 15 new Ferraris announced last year. They will be built on two bespoke architectures giving two distinct model lines, one for mid-engined supercars, such as the F8 Tributo, and the other for front-mid-engined GT-style cars, including the new SUV.

“I’m convinced on this car and the technical concept,” Ferrari’s then chief technical officer Michael Leiters told Autocar UK in 2019. “I think we’ve found a concept and a package, which is on one side a real SUV and will convince SUV customers to buy it, but on the other side there’s a huge differentiation of concept to existing SUVs.”

Bespoke platform

That concept is based around Ferrari’s ability to mix a bespoke architecture (as opposed to one shared across a wider group, such as the Volkswagen Touareg and Audi Q7-derived MLB platform used by the Bentayga and Urus) that not only endows the car with Ferrari levels of performance and dynamic ability, but also the space, comfort and user-friendly cabin required of an SUV.

“The challenge is to open a new segment for Ferrari,” said Leiters. “We always have very, very sharp positioning. It helps to develop cars in a certain, focused manner and easily decide certain trade-offs. The trade-off decision is totally different for us here. We will have totally new engineering challenges.” 

Ferrari remains tight-lipped on the Purosangue’s specifics, but is happy to discuss the theory and challenges behind pushing the brand in its most radical direction yet in its illustrious 72-year history. 

It’s known that the SUV’s design has been signed off and will employ Ferrari’s front-mid-engined architecture, one of two highly flexible structures that will underpin Ferrari’s future range. Both architectures – the other supporting a traditional mid-engined layout – are able to accommodate V6, V8 and V12 engines, with or without hybrid assistance. They also support a transaxle dual-clutch automatic gearbox; rear or four-wheel drive; two, two-plus-two or four-seat cabins from variable-wheelbase lengths.

From these wide-ranging parameters, the SUV will take the form of a four-seater with a length of around five metres, and its high ground clearance is likely to be achieved through height-adjustable suspension and an anti-roll system to allow for impressive on-road dynamics and some off-road ability. 

Powertrain options

The Purosangue is set to feature plug-in hybrid technology, to cut emissions, with the powertrain to be derived from the new V6-powered Ferrari 296 GTB, though a version of the electrified V8 used by the SF90 is also on the cards. A range-topping V12 version is also considered likely, as Ferrari remains committed to the development of V12 engines. 

“SF90 is a new product with so many new innovations on the car, then we find the elements to go onto other cars,” said Leiters. “The challenge [with the SUV] is a totally different one. There are some innovations to go on, but our organisation has learned to do innovation,” he added, in reference to the likelihood of the Purosangue featuring innovations of its own.

A new approach towards GTs

All the Ferrari GT models, including the SUV, will get a completely new interior layout based around what it calls an ‘eyes on the road, hands on the wheel’ approach. Among the features will be a new steering wheel design, new infotainment, a heads-up display, new instruments, new ways of operating the cabin controls, rear-seat entertainment and improved ingress and egress. 

“With space, how can we ensure that there is the right easy, ergonomic comfort on board?” Leiters said of the engineering challenges while developing Ferrari’s first SUV. “How to combine the sporty layout with a more comfort-orientated design? What to do with HMI [human machine interface]? Our HMI is driver-orientated, but how can it be more democratic? What are the comfort features? What is a Ferrari’s pure DNA on a car for comfort?”

He added, “It’s a challenge, an opportunity and fun. I like it very much. Some concepts are close together, but with cars like the 175, one thing we want to do is structure the product range and have something different.”

“We’ve not said there definitely will be V6s or V12s, but we have foreseen it,” he said. “My job is to give the company an opportunity for models. Then they tell us what they need from a market point of view. In the function of different customer requirements, do we need space? Six or eight cylinders? A long wheelbase? So we can offer V6, V8, V12, front- or mid-engined, hybrid or not, two-wheel drive or four-wheel drive, 2+0, 2+2 or four seats; vary the wheelbase a lot. We’re able to manage very easily and have a very low impact doing it.”

Design-engineering confluence

Head of design Flavio Manzoni said, “You start defining the design of the car in the first steps. In that defining phase we work with the engineers. We can determine the proportions and the dimensions to have a very good base to work from. That’s the case for the SUV as well. Many SUVs are derivatives of other cars. Designers have many constraints due to the technical base. In our case, it’s no compromise.”

“If we don’t start together with engineers, defining together with the package, it’s a problem. I praise a lot of the collaborations when we start a new project,” he added.

What are your thoughts on the Italian sports car maker’s take on an SUV? Let us know in the comments.

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